Sign (or Tag) of the Times

We'll ignore the fact that I'm on a relative shoe shopping spree (Two pairs in two weeks for the first time in two years! I'm out of CONTROL!) to point out something both odd and disconcerting I saw tagged to my new pair of dress shoes:

"AIRPORT FRIENDLY
No steel shank"

And on the back:

"This shoe affords all the comfort and support of a normal steel shank, without the anticipated travel delays. So pick up a pair. And proceed directly to your gate at the airport."

Hmmm.